INDEPENDENT SKILL GAMING INTELLIGENCEA VYZE MEDIA PUBLICATION ↗
GamesOfSkillMag

CASH-PRIZE MACHINES.
BUSINESS. REGULATION.

GAMESOFSKILLMAG / BRAND SYSTEM 01

Precision.
With a point of view.

A clear, confident identity for an industry where the details matter.

Download the complete brand kit ↗
GamesOfSkillMag brand board with primary and reversed logos, ink, lime, paper, and slate palette
01 / IDENTITY

One mark. Every context.

The split geometric S suggests deliberate movement and precision. Use one mark-height of clear space. Minimum horizontal logo width: 180px. Use the mark alone below that size. Do not stretch, rotate, recolor, or place on a busy background. Stacked lockup, isolated marks, favicon, and PNG copies are included in the kit.

02 / COLOR & TYPE

Signal over noise.

Ink · #121B21

Signal Lime · #C3F35C

Paper · #F5F6F0

Slate · #65716F

Barlow Condensed / IBM Plex Sans

Barlow Condensed Bold gives headlines and the masthead their editorial weight. IBM Plex Sans carries articles, captions, labels, and navigation with clarity. Both fonts are distributed under the SIL Open Font License; licenses are included in the kit.

Use ink text on lime, and paper text on ink. Lime is an accent, not body text on white. Keep long reading surfaces light and rules crisp. Avoid decorative gradients, rounded pill layouts, and gambling clichés.

03 / SOCIAL TOOLKIT

Ready for every desk.

These are brand templates, not published news posts. Leave room for platform overlays, source credits, and dates. Preview the crop in each account before posting.

The voice behind the visuals.

Polished, clear, authoritative. Explain what changed, who it affects, and what supports the claim. Be independent of vendors and advocates. Distinguish proposed legislation, enacted law, pending cases, and enforcement actions.

Use “GamesOfSkillMag” in running text and “GamesOfSkillMag.com” for the domain. The tagline is “The business of skill. The rules that shape it.”

Our conceptual machine image was created with AI for this brand. It depicts no real vendor product, location, or reported event.

Read our editorial standards ↗